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The Redefine blog

February 2012

 

Getting to the crux of user experience design

We’ve just come across a great article on user experience (UX) design by Leisa Reichelt giving her views on why the web isn’t an ocean of UX goodness. She highlights that the fundamental issue at fault is corporate culture and not the techniques used by the designers or developers. Her main points are: You’re not [...]

Posted in Web design

Sabichi ecommerce site launched

Sabichi, a major provider of homeware products in the B2B sector wanted to reach out to the general public both with a high street store and an ecommerce website. Point 6, a branding, packing and communications agency in London pitched for the ecommerce site and Redefine were invited to early meetings where technical web expertise [...]

Posted in Portfolio

We’ve been busy

So it’s been some time since we’ve written anything, but that’s because we’ve been hard at work building sites, helping our partners with their proposals, providing support to clients and starting our marketing push. Over the next few weeks we’ll catch up with highlights about our recent projects, but in the meantime our portfolio is [...]

Posted in Redefine news